Week 2 of our new hands-on curriculum took our business planning from the computer to the real world by enlisting our teams to go out and talk to users! Or, to use an expression of an author we particularly appreciate, Get Out Of The Building.
Mozilla’s resident user research expert (and also mentor to various other startups and WebFWD friend 500 Startups) Diane Loviglio took our teams through some assignments, which you can see on her video. In short, our teams (and you, when you watch this), should be able to answer some key questions:
Of course, Diane didn’t leave it at this. She then charged our teams to go out and use the script with 6 users. We encourage you to do the same.